Probably you have read many times the adage ” Content Is King “. For sure it reflect the exact value of article marketing. If your goal is to get more traffic to your sites you must follow a correct strategy building your internet credibility. To reach this results you can follow some important steps:
- Create a site with valuable content, services and/or products.
- Keep your website design simple so that your customers can navigate it easily.
- Research and use the right keywords to attract your target customers. The accepted standard for a keyword density is between 3% and 5%, to get recognized by the search engines and you should never exceed it.
- If you are selling products online, use simple payment and shipment methods to make your customer’s experience easy.
As soon as you have your site ready then work on the following steps:- SEO Strategy: Keywords and Backlinks are 2 critical elements about SEO. Using article marketing you can get both results.
Publish your articles through Article directories with high pagerank and traffic.
Write your original content Using relevant keywords that are optimal for your site and add in the About Author field your information and anchor text links. Generally you can add up to 3 links so you’ll receive backlinks to your site. If you can, try to publish different version of your articles to each different directory.
Also you must avoid the duplicate content penalties: never add to your site the same articles you publish on other sites.- Expertise: Writing about your experience you can get credibility. Internet customer search the Internet for relevant information about their needs. When you write about your real experience your client base associates you with credibility boosting your revenues.
Targeted traffic: As results of your article marketing campaign publishing your article through article directories whith high pr and traffic, when people search for your relevant keywords will read your articles and then click the link to reach your website.
This is free advertising that will generate organic targeted traffic from search engine. At the same time you can get more revenue becouse all people are looking for what you can offer to them.
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