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5 Ways To Increase Traffic By Optimizing Google Places Profile

If you are looking to increase the traffic you business’ website gets or just boost the amount of people your business attracts overall then optimizing your Google Place profile can really help you do that. Google Places is a really good way to ensure you appear high in Google rankings and it is an essential part of good SEO strategy.

Here are five ways to increase traffic by optimizing your Google Places profile.

1. Complete Your Profile

The key to receiving more traffic is to ensure your profile is complete. When you are listing your business onto Google Places make sure you add all the information that is required. The more information your profile has the better your ranking will be.

People are also more likely to look at follow up information from your website if your profile has sufficient information to let them know what your business is about.

2. Add Rich And Detailed Information

Your Google Places profile should also include the use of pictures and even videos. Shopify reports of a study, which found that people are more likely to follow up with listings that include pictures. Hence you need to utilize this and add pictures of your products and your business on to your Google Places profile.

Make also full use of adding information that is detailed. Include opening times, payments options, and social media platforms on to your profile so that people looking at your listing get as much information as possible.

3. Encourage Reviews And Respond To Them

It is also essential that you encourage your customers to review your Google Places listing in order to increase your rating by the system. You don’t need to worry about the odd bad review either; it is more about the amount of reviews you are able to attract.

You should also interact with the people who review your business. Reply to the reviews and you will gain much more traffic with Google Places. It is also a good way to respond to negative criticism.

4. Offer Coupons

Google Places also offers you the option to provide people coupons to use at your business. If possible you should do this. It is a great way to attract customers and will also boost your ranking because Google recognizes this and increases your visibility when you opt for coupons.

You should also add any links to your website where you can offer your own discounts if you don’t want to, or can’t, use Google’s coupon system. This is always a good option to increase traffic to your site.

5. Get Professional Help With Your SEO

It is also a good idea to get your business some professional help with SEO. If you don’t want to spend hours optimizing your SEO rankings then there are a lot of great tools available and you don’t even need to spend a fortune to receive these benefits.

Brightlocal offers Google Places optimization and you can contact them for more information and for more tips on how to maximize your traffic with the effective use of SEO.

Nina writes about SEO to help small and medium companies increase their online presence and boost their profits. She also loves to go to opera and dreams of visiting the world’s biggest opera festivals.
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